What We Believe
We believe health is our most precious asset - and yet, so many of us take it for granted. In the rush of daily life, we push through fatigue, stress, or imbalance, ignoring the signals our bodies are sending us until it's too late.
We believe wellness doesn’t have to be complicated or extreme. In fact, it shouldn’t be. At its core, true wellness is about coming back to what really matters: feeling at home in our own skin, having the energy to show up fully, and creating space for joy, calm, and connection.
We believe that when we care for our health, everything else in life becomes possible. And a lot more fun.
Why I Started Kroma Wellness
Let’s be real: life is busy. We’re juggling work, kids, Zoom calls, travel, workouts — all of it. And somewhere in between, we all want to make good choices for our health. But it’s hard.
I created Kroma because I needed it myself. I wanted to feel my best, but I rarely had the time to make beautiful, nourishing meals. And I knew I wasn’t alone.
Kroma was born from a simple yet powerful intention: to help people take control of their health by making it easier to eat well without sacrificing flavor, function, or joy. Our lives are complicated, and somewhere along the way, wellness became complicated too. But eating well shouldn’t be.
I’ve spent the last 15 years working with the most potent superfoods, adaptogens, and high-integrity ingredients in the world, creating recipes that don’t just taste amazing — they make you feel amazing. Best of all, I’ve done the hard work for you, so you can focus on living your life instead of figuring out what to eat in the middle of the chaos.
This isn’t just about convenience. We created a system that supports you through the rhythms of real life. Whether you’re racing to school drop-off, deep in work mode, or carving out five minutes for yourself, Kroma is here to keep you energized, balanced, and thriving. Every product is intentionally crafted with the finest ingredients to nourish you from the inside out — at every stage of life.
Because feeling amazing shouldn’t be a luxury. It should be expected. And delicious. And dare I say… enjoyable.
Lisa Odenweller
Founder & CEO
Meet Our Advisory Team
The experts who help us turn science into self-care.
Lisa Odenweller
Founder of Kroma Wellness
Dr Will Cole, DNM/DC
Southern CA University Chief Medical Officer, Kroma Advisor
Meredith Baird
FOUNDER OF NUCIFERA BODY, Kroma Consultant
Sarah Wragge
Founder & Chief Nutritionist, Sarah Wragge Wellness, Kroma Nutrition Advisor
Adina Niemerow
Author of Super Cleanse, Kroma Consultant